Face

For many older women, make-up has been an essential part of their skincare routines for as long as they can remember. And while their skin has definitely changed as they head into their later years, many still cling to the beauty techniques and products employed when they were much younger….

You’ve likely heard it yourself or said it (or thought it) about someone else: “Wow, you look great…for your age.” Intended as a compliment, the phrase also suggests a preconceived (and ageist) notion of what someone that age (whatever that is) is supposed to look like. But is there some…

Periodically, we’ve reported that older models have begun to take their place on the runways and in magazines, where women’s fashions are on display. Recognizing the economic power of older women, and the inadequate visibility of stylish older women who defy ageist stereotypes, progress seems to have been made in…

It’s usually part of the stereotypical image conjured up to create an ageist trope of an older woman: either with thin, wrinkled hands or often underarms with sagging skin resembling crepe paper, it’s a popular way to depict aging in a negative light. After all, who wants skin that looks…

So, are you “pro-aging” or “anti-aging” when it comes to your beauty regimen? Do you want a product that helps you look great, regardless of what your age (and mother nature) has handed you? Or do you want something that promises to take “years” off your look (but might end…

You may remember (especially if you feel your memory is good for your age!) that about a year ago, we published a post about the significant number of people who subjectively feel younger than their chronological age. As that post made clear, many people feel younger than the calendar tells…